Category Archives: The Economics of Fashion

Mark Cuban and social enterprises

Do millennials require a social mission from retailers?

In a recent Bloomberg TV interview, Mark Cuban said that “if you want to sell to millennials, you better have a social component”, emphasizing the difference between Gen X and Gen Y and the new role of social entrepreneurship in the market. This was a quick

Malena, economic empowerment through social entrepreneurship

Human rights, economic empowerment and the role of fashion

Flynn Coleman is the founder of Malena, a social enterprise that aims to integrate artisans in small communities with the global market, a key component of providing better opportunities for them and, in many cases, escaping poverty. She is no stranger to the debate on

The Economics of Fashion: Externalities

Externalities An externality is the (possitive or negative) effect of a given activity caused on a third party that did not participate directly in such activity. Common negative externalities include air pollution on a community produced by a manufacturing company and noise from construction work that affects the nearby

The Economics of fashion: Opportunity Cost

The Economics of Fashion: Opportunity Costs

In this series, we will explore some basic  concepts of Economics translated to the world of fashion: The opportunity cost In Economics, the cost of a good is measured not only by the price but by what you give up in order to consume or buy that good.