Veja is the world’s most ethical sneaker brand.
Veja sneakers are made with organic cotton sourced from an organic cotton cooperative of farmers in Brazil, the soles are made of wild rubber from the Amazonian Rainforest. The leather is tanned using vegetable materials, unlike conventional leather tanning processes which use heavy metals like chrome, which generate high levels of pollution in the surrounding areas where leather is treated.
The “world’s most sustainable sneakers”, as they have been called in the press, are manufactured in the South of Brazil in a factory where 80% of the workers are unionized. The product is finally imported to Paris by boat using a French company that employs people who have been unemployed for a long time.
Veja is in our ethical shopping directory because of their classic minimalist design, their transparent supply chain and highly eco-friendly materials and processes.